Name
Mining the Digital Zeitgeist
Date & Time
Tuesday, June 13, 2023, 12:05 PM - 12:35 PM
Speakers
Description
Analyzing structured data has always been simpler than analyzing unstructured data. But ignoring unstructured data – such as brand sentiment on social media – is like walking blind in traffic. We dive in to mining the social zeitgeist: who’s connecting with whom, what they’re talking about, and where their true interests lie.